Give Stuff Away! It Works!

A recent post I read on Duct Tape Marketing, spoke to a strategy that we have employed with great success. It is, as they suggest an underutilized strategy that can really pay off. It is particularly powerful for a small business with limited marketing dollars. The basic idea is to partner with other businesses to […]

Future See-ers Wanted: Apply Within

Business Skills:       Computer Literate       Team Oriented Leader       Can See the Future Better hire that guy! I think we can all agree that in business it is important to stay at the forefront of your customer’s mind…always.  But how do you do this? It’s simple…you dust off […]

Good Swag! Bad Swag?

In the past we’ve discussed items your event attendees will love. However, on the flip side, we’ve all received an item at a trade show or corporate event that left us underwhelmed (to put it gently). It happens. There is no one thing that appeals to everyone.  M&M’s come close though…just not the plain ones. […]

36 Ways Promotional Products Can Support Your Business

You might be considering getting some promotional products for your company, but are still sitting on the fence wondering if they are worth the investment. Will they net me a return? Are they effective? Believe it or not these small investments can provide a significant lift for your business. Their longevity is as a commercial […]

Taking your Branded Gear to the Next Level

Raise your hand if you have ever received a branded shirt that you wore once before relegating it to hanging in your closet next to your sports jersey that you swear you will wear once it fits again. Not a lot of traction or impressions were gained from that particular piece. It was money thrown […]

Magic Formula of Promotional Marketing? Part 1

– It works for romantic comedies  You laugh. You cry. You melt. You “awhhh”. But let’s face it, all romantic comedies are essentially the same movie, regardless of the beautiful people who happen to star in the current edition. Reality check here. Sorry ladies. They all go something like this:

Corporate Event Promotional Products Your Attendees Will Love

Corporate events are an exciting time filled with people excited about your company, which equals… OPPORTUNITY. First, for the purposes of this post, a corporate event is defined as an event or convention specific to your company. An event centered about your company. This is not to be confused with a trade show, which is an event focused […]